Lead Friendly

Auto dealerships

An AI that knows your inventory and books the visit.

Most dealer software stops at "a lead came in." Lead Friendly is built for the whole floor — the agent that answers after hours, the tool that finds gross, and the photos and website that bring the up in. It's the full dealership package, not a chat widget.

From $49/mo · 17 languages · TCPA & 10DLC compliance built in

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It answers from real stock

Caller: Any 4-wheel-drive trucks under 20k? What would the payment be?

Agent: Three right now. The closest is a 2019 with 61k miles, listed at $18,900. Payment depends on your down payment and credit, so our finance team will go over it with you here. Can I book you a look at 6 this evening?


Example call. Pulled from live inventory. Visit booked, logged to the CRM, payment question handed to your desk.

The dealership package

Everything a used-car store actually needs

Lead Friendly connects to your inventory feed and runs the pieces most dealers pay four separate vendors for — the phone, the desk, the photos, and the site.

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Inventory-aware agent

The voice agent reads your live feed, so it answers "do you still have it," describes the vehicle, and books the appointment — then logs it. It never quotes a payment, a rate or a trade value; your desk gives the customer the numbers. Nights, weekends, and while you're with an up.

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Equity mining

It watches your past buyers. When a customer's payoff drops below what their car is worth, it drafts a positive-equity campaign to those past buyers for you to approve — nothing sends until you switch it on, you confirm the buyers' consent before it runs, and quiet hours and your DNC list are enforced. It turns your service drive back into a sales pipeline.

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Deal desk

Structure a deal in one place: find gross, build the F&I menu, and generate a one-click deal jacket. The paperwork the back office normally rebuilds by hand comes out ready.

📸

AI photo studio

Shoot a car in the lot and the studio cuts the background, cleans it up, and pushes the finished photos straight to your website — no light tent, no editor, no waiting on a vendor.

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The website itself

A fast dealer site with real VDPs, financing and trade-in capture, and the AI agent already embedded. Point it at your current site and it stands the new one up.

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One inbox for it all

Calls, texts, web leads, and email land in one CRM with transcripts and automations, so a fresh up and a six-month-old lead get the same relentless follow-up.

Proof, not a promise: a dealership we built and run

iDeal Auto Sales in Kent, WA runs on Lead Friendly today — real inventory with real photos, clickable vehicle pages, financing and trade-in capture, and the AI agent wired into the CRM. It's not a mockup. Go click around the whole thing, then imagine it with your name on it.

Pick your look

Nine website designs — all live, all clickable

You're not stuck with one template. Browse nine finished dealer-site styles, each fully working — real filters, real vehicle pages, real payment math, and the AI agent built in. Use them the way a shopper would, then tell us which one is you.


Why it matters

The lead you already paid for is the one you lose

You spent real money to make the phone ring and the form come in. Then it rings at 7pm with nobody there, or the up leaves and never gets a second call. Widely cited lead-response studies keep finding the same thing: whoever answers first usually wins the deal. Lead Friendly makes sure that's you — answering every call and calling new website leads the moment they arrive, without adding a person to payroll.

And because equity mining, the desk, and the photos live in the same platform, a customer who calls at midnight can be qualified, matched to a car, and booked for a visit by morning, with your desk ready to work the numbers when they arrive. Plans start at $49/mo; the dealer website is quoted per project.

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Other businesses where a missed call is a lost job

Put a salesperson on your floor that never clocks out

Start free, connect your inventory, and hear it answer a call in your browser.